Easy online ordering &
streamlined delivery
process across EMEA
Challenge
AB InBev, our multi-national drink and brewing partner, needed to simplify branded glassware, with easy online ordering, streamlined delivery and total reliability. With
cafés, bars and restaurants across 50+ global markets, scale, speed and efficiency were critical.
cafés, bars and restaurants across 50+ global markets, scale, speed and efficiency were critical.
Action
The scale of the challenge called for a bespoke solution. Our online ordering platform enabled order consolidation, bulk buying and pre ordering to improve forecasting, while our fulfilment team drop shipped to individual locations across Europe and beyond – billing each business entity seamlessly.
Impact
By consolidating with Marke Creative, buying power was maximised and economies of scale unlocked, delivering consistency, brand guardianship, cross market insight, streamlined processes and simplified invoicing.