Photo by Elena Mozhvilo on Unsplash
Research shows that 46% of consumers have a more favourable opinion of an advertiser if the promotional product they received was environmentally friendly.
There are now endless possibilities for imaginative promotional products that minimise environmental damage. From socks made of abandoned fishing nets, to tote bags made from plastic bottles and pencils you can plant, you can impress your customers with unique choices and a strong commitment to sustainability.
It’s a common misconception that promotional products equal throwaway items – the promo industry is continuously focusing on reducing its impact on the environment. This has led to the birth of new, innovative, exciting products with an environmental backstory. Raising awareness of your brand shouldn’t be at the expense of the environment. Discover creative ways* of crafting a sustainable promotional merchandise strategy.
From food waste to everyday use!
Appeel notebook
This notebook is made from parts of the apple that often go to waste. Features FSC® ecological sustainable apple paper sourced from sustainable forests.
Coffee grounds notebook
The cover of this coffee book contains about 13 grams of coffee waste! In its entirety, the notebook is made from the waste of two cups of coffee. The paper is 100% recycled meaning there’s zero deforestation in the production process.
Grow me don’t throw me! These products can be planted afterwards:
Seed pencil
Grow your brand impressions with this dual action seed pencil which can be planted after use. Simply watch your herb, vegetable, or flower spring to life!
Growtree Collection
Growtree collection – This collection was designed to support the growing demand of social and responsible production and recycling. You can do your bit for the environment and give a tree back to the Earth. These products are embedded with pine seeds. Choose from bookmarks, dice or notebooks.
Once upon a time, these items used to be something else:
Walter Waste Dock
This Wireless Phone Charger is made from recycled plastics! Specifically, it’s made from the waste of household electronic goods like stereos, refrigerators, and recycled 3D printer spools. The recycled parts are shredded and melted to achieve its notable and trendy marble effect.
Recycled Pencil
The perfect giveaway! Great for a fashion brand or clothing company. Made from 30% recycled denim and 70% recycled polystyrene.
Recycled tyre laptop bags
These products are made from old inner car tyres, reducing waste and emissions. 70% of the rubber industry involves tyre production and usually rubber ends up being incinerated, which is bad for the environment. To prevent this, the inner tubes from truck tyres recovered in India are upcycled into laptop bags! One truck tyre can make the equivalent of four laptop bags.
rPET tote bag
This tote bag is made from recycled plastic bottles!
Biodegradable options:
Sprout®SPOON
Say goodbye to plastic spoons and stirrers with the Sprout®SPOON. Unfold and place in hot water to make a perfect cup of Fairtrade tea. It’s also fully biodegradable.
Compostable alternatives:
Corn starch backpack
This bag is made from PLA Corn starch! It is 100% biodegradable and 100% compostable. PLA (polyactic acid) is typically made from the sugars in corn starch, cassava or sugar cane
Products that protect the oceans:
Sea socks
Made from soft regenerated nylon from old fishing nets combined with GOB certified cotton. When wearing these socks, it feels good to know you just helped clean up part of the ocean!
We’re here to help you craft thoughtful merchandise solutions that minimise impacts on the environment. What you see here is just a flavour of what we can do – no idea is too big or too small. Whatever it is you’re looking for, we can support you and take your ideas to the next level. To discuss your options or request a quote, get in touch with us at Hiya@MarkeCreative.com!
Browse more of our innovation merchandise solutions here.
*Please note that products are subject to availability and may vary between EU and UK regions.